You could be vacationing and suddenly crave for some Indian food. How do you find one? You simply take out your phone and run a search ‘Indian restaurants around me’. You sit comfortably and order your favorite food thinking ‘Thank god for Google’. Well finding the right business on one search is a convenience we take for granted.
Read on to know about how this is an expert tool that helps you reach your target and improve your local seo ranking through the right marketing and advertisements.
Websites, local businesses always face competition. What becomes an additional obstacle is the updated list of Google’s ranking factors.
Well Finding the right business on one search is a convenience we take for granted. Here are some tips on how to improve your local SEO rankings.
- Register in Google my business profile-
If you are working on local SEO marketing you are likely to work on increased rankings in Google search using the right content and keyword strategy. Use the right keywords for business description and optimize your profile with a picture/ logo and set up the name, address, and contact. A complete profile increases the chance of feature in local searches.
- Improve the local linking structure-
The internal linking keeps up in website navigation. It helps with the hierarchy of websites and the line of information. It gives out page authority and disseminates the ranking among other pages.
- Improve your local SEO services by generating Feedback-
The way to be highlighted on top search results is to work on review generation. It acts as a basis for decision making by many customers. Generate reviews in your nearest location and update on Google my business reviews from genuine local customers. Request your customers to post a review and mention a link to review on your Google page.
- Fast loading website-
A mobile-friendly website will invite more traffic to the website. People make maximum searches on their cell phones which means your website must be user friendly and must load quickly on a mobile device. Always do a mobile-friendly check along with a speed test.
- The website must be localized-
If your business is in a single location, it is an easy task. Update your full address on every page of the website. Add local keywords in the page titles and content and relevant places. For multiple locations, maintain a landing page for all premises with full details.
- NAP must be correct-
Ensure the Name, address, a phone number is constant everywhere. Pay attention to minute details of street numbers, building names, and how it is to be written.
- Create content-
Work on your niche and create genuine content to impact the local search and ranking. Create content using local keywords and distribute it on local directories to improve your local business local seo ranking.
- Use keyword planners-
Do thorough research before finalizing the SEO keywords. Sign up for those planners that give you a detail of the highest and lowest competing keywords that match with what the local audience is searching for.
These are the best local SEO services that will highlight your business/website in the top search order.