According to a recent plastic surgery society survey, plastic surgeons are not immune to the economic and credit crises. Overall declines are widely reported in major cosmetic procedures. However, even in these tough times, the survey found that both men and women are continuing to spend money on non-surgical procedures to look and feel refreshed. The primary motivations to continue to do so are to be competitive in the workplace, to be more attractive to their partners, and for special events such as weddings, anniversaries, and reunions.
The most common non-invasive cosmetic procedures included Botox and injectable fillers as well as microdermabrasions, chemical peels, and intense pulse laser (IPL or BBL) treatments. All of these office-based procedures are effective, have little to no visible recovery, and generally provide a good value for the investment.
Women, not surprisingly, continue to make up the vast majority of patients seeking these procedures. While cosmetic procedures have historically been dominated by older women fighting the effects of time, increasing numbers of women under 35 are signing up for injectable therapies, specifically Botox. Younger women appear to be seeking Botox to improve their youthful appearance and prevent deeper wrinkles from appearing later in life. With more men working longer (and perhaps really longer after the recent downturn in the stock market), men are also seeking these non-invasive treatments but only about 1/10 the numbers as women.
During these difficult economic times, the trend of numerous non-plastic surgeons marketing their services and treatments at a lower cost or discount rate continues to be prevalent. Many medical personnel are running from traditional medicine due to decreasing reimbursements. The ease of performing injectable and light and laser treatments and the willingness of device and drug manufacturers to sell to anybody has made this transition possible, Many such 'cosmetic practitioners' use advertising that is misleading and deceptive and is easy to promulgate on the internet. This has resulted in an increasing number of local complications including clumping and granulomas from injectable fillers, burns and hypopigmentation from light and laser treatments, and asymmetrical or inadequate results from Botox injections.
The future of non-invasive cosmetic treatments appears bright. Consumer demand will continue, almost regardless of the economy, and novel treatments are undoubtably forthcoming. Competitive analogues to Botox, such as Reloxin, will make facial expression management even more popular. Newer versions of injectable fillers that last longer and light and laser therapies that improve skin rejuvenation results are inevitable.
We've all heard about plastic surgery, you go under the knife and come out with a different nose, face, arm, legs or breasts! Though traditional plastic surgery comes at a costly price, not only do you pay out of pocket but you also pay in pain and time out of work so sometimes having plastic surgery can be a little more difficult than we would actually like it to be. So what are our other options? Not necessarily knew to the cosmetic world but also not as popular are Non-Surgical cosmetic treatments. Non-surgical treatments have become ever so popular in the United States as well as internationally because of the convenience these non-surgical treatments offer.
Non-surgical treatments can include anything from injectables/dermal fillers, to laser treatments, and even body contouring which is why they are gaining popularity rapidly. These types of non-surgical treatments claim to have little-to-no downtime, or time away from the office or being active, little-to-no pain, non-invasive (no knives!) and for the most part, cost significantly less than traditional plastic surgery.
Non-surgical procedures such as injectables and dermal fillers like Botox, Dysport, Radiesse, Restylane, Juvederm, and Sculptra improve the appearance of aging on your face. Botox and dysport are very simple treatments that can temporarily smooth and reduce the appearance of deep folds, wrinkles, crow's feet and frown lines. Botox is also FDA approved to help improve excessive sweating and severe migraines. Dermal fillers such as Restylane, Juvederm and Radiesse work to restore volume and fullness to the skin and to correct moderate to severe wrinkles and folds. These dermal fillers have become increasing popular because of their safety, the dramatic and immediate effects, and they have the ability to last up to a year. Sculptra is another injectable that is known for replacing lost collagen in the face. This protein is responsible for skin strength and elasticity and can also help improve sagging skin.
Other popular non-surgical treatments include laser treatments that work to treat many different areas of the body from the face down to your legs. Skin tightening therapy with the Sciton BBL laser technology uses a combination of cooling and pulsed light treatment to create a rise in temperature used to activate the collagen in your skin. Results can be seen immediately after treatment with a series of treatments ever 2-4 weeks while the skin continues to improve over the next six months. Other types of laser treatments include acne treatment, hair removal, and even spider vein treatments that traditional plastic surgery cannot repair.
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