Networking when done properly is the best way to build your business for the long term

Author : LandonBuelow
Publish Date : 2020-10-24


Networking when done properly is the best way to build your business for the long term

Are you just getting started with building your network? These networking basics will get you started the right way. Below I will share with you the 5 things you need to know in order to get started with building your network. Your networking basics:

1. How will you find your contacts? Networking is something that needs to be done consistently to reap the benefits. Are there monthly or weekly events you can attend in your local area? Could you start your own networking event?

2. What's in it for them? What benefit can you offer your new contact? Is it a referral fee? Can you send clients their way? Can you offer a discount on your product or service? How will you track referrals? It could be as simple as a spreadsheet, making sure you ask each customer how they found you.

3. Collect their contact details. Be sure to collect their contact details. You don't want to be waiting for them to contact you, this will enable you to be in control. And leads me to my next point.

4. Follow up & Keep in touch regularly. Set aside time every week to follow up with your new contacts. This will build rapport and keep you at the front of their minds whenever they come across someone who may require your product or service. A follow up could be a call every Monday morning, you could add a monthly lunch or coffee to the mix. Emails are OK, but try not to make that your contact every week. You want your contact to hear the passion and excitement in your voice when you talk about your product or service, this is very hard to convey in and email or message.

5. Make sure they have your contact details. In most cases its best to have a business card on hand. You could also ask for permission to add this person on Facebook, this should be done on the spot though. Your new contact needs to know how to contact you when they have business for you. If you can do both Facebook and a business card, even better.

These are just some of the networking basics that will get you started. Networking when done properly is the best way to build your business for the long term, it costs very little to get started and builds upon relationships. Customers will generally only buy from people they know like and trust.

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