Just as finding an event is important, being properly prepared is key.

Author : LandonBuelow
Publish Date : 2020-10-24


Just as finding an event is important, being properly prepared is key.

I. Where do you Find Vending / Event opportunities

A. There are several sources for finding vending opportunities that are listed below. In addition to the sources provided, also take advantage of networking with other vendors. Consider partnering for event as a trade-off exchanging opportunities with other vendors and they in turn will share opportunities with you in the future. When in attendance at all events and networking sessions, always exchange cards with the audience and especially other vendors at these events.

1. Google Search (networking events in your city)
2. Look for Out Door Festivals
3. Meet up.com
4. Eventbrite.com
5. Job Fairs
6. Facebook (search for networking events, job fairs and vendor opportunities) There are endless results on Facebook so narrow down your search to your city and surrounding areas.

II. Get your Collateral/Material

A. If you are promoting a particular service or you are a direct seller then have your literature, CD, books or flyers to give away. If you have to purchase these items make sure this is a part of your budget.
B. Vendors, love to give a way collateral! Call, email, and go to the website of vendors whose material you are interested in having i.e. books, pens, and pads, bags, posters and signs. Then, order free materials.

Because quantities vary per vendor and you are having a big event, you will most likely have to call those vendors you have targeted to get larger quantities. Don't worry! It will be free.

For Example, I specialize in Travel. Here are some of the vendors I have contacted:

1. Sandals contact the BDM (Business Development Manager) in your area or go to website
2. Apple Vacations
3. Go Go Vacations
4. Cruise lines i.e. Carnival, Royal Caribbean, Norwegian Cruise Line, Princess, Crystal, Cunard, Viking River Cruise etc.
5. Disney
6. Hotels (Marriott, Hilton, Hyatt etc.)

III. Prepare for Event

A. Just as finding an event is important, being properly prepared is key. Most events have an estimated amount of people they are expecting, based upon that estimate i.e. 200 guests or 3,000 guests. You will need enough materials for the event. Your tables should look as professional as possible. You MUST calculate your budget wisely if you are new in the business and determine the most effective areas for use.

Some of those areas are as follows:

1. Personalized Banner or Sign (I have used Vista print and local printing companies)
2. Business Cards, Informational Cards, Posters
3. Table Cloth
4. Plastic Display containers for Books and Literature, (Needs to look neat and professional) you can find these at dollar store and office supply stores
5. Booth Forms (this should contain the information you want to collect i.e. Name, email, phone number and questions relevant to your networking effort.) Sample Booth Forms or in Appendix
6. Pens
7. Candy (optional)
8. Give away (optional) I use this all the time 3 day 2 night vacation (Grand Incentives) or Restaurant.com gift card. This has been very effective for me.

IV. Practice what you will say

A. This will need to be tailored to the event you are attending. For example, if it's a Networking event are you trying to recruit team mates or promote travel? Or if it's a bridal show are you looking to book honeymoon or destination weddings? If you are frequenting job fairs because you are looking for sharp individuals to join our team, know what you want to say. If you have informational cards or literature for upcoming meetings, teleconferences, or webinars give that out as well at all of your networking events.

1. Example for job fair: We are looking for people who are absolutely serious about building a business and making money from home. So "Prospects Name", how serious are you about starting a home business? Tell me why. Great! Let me tell you about the company I work with.

2. Bridal show: Getting married is so exciting! We help to take the stress out of planning your honey moon or destination wedding. We believe in making it all about you. What's your dream destination and budget?

https://www.google.com/

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